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Published on February 21st, 2017 | by Sara Foxley


Just Opened: Firezza

Calling all pizza lovers looking for an authentically Italian experience – Reading has a new artisan pizzeria – Firezza.

Firezza – which recently opened on Shinfield Road – hails its offering as ‘Proper Pizza’, fire-baked in a Neapolitan oven.

Launching in 2001, and now with 23 branches, the founders of Firezza strive to create authentic, hand-stretched pizzas with fresh ingredients, without customers having to fork out for the privilege.

Jake, one of the store managers, said: “we’re one of the first branches to open outside of London, and our USP is proper pizza, delivered. We want to deliver restaurant style pizza using an authentic stone-baked oven.”

Jake added: “our standard sized square pizzas are a quarter metre (12 inches), but you can opt for a ‘half metre’, which can be a half-half pizza. The oven, which reaches temperatures of over 330 degrees, cooks pizzas evenly on one rotation, in around three minutes”.

Firezza’s menu offers a range of meat and vegetarian options. One of their most popular pizzas is the ‘Patate’ – a combination of mozzarella, potato and fresh cream. For those with food allergies, Firezza Reading offers vegan and gluten-free options. They also offer a selection of sides, dips and deserts, as well as alcoholic and non-alcoholic drinks to accompany your order – their Peroni is particularly popular at weekends.

Firezza is located at 256 Shinfield Road and is open daily, from 12 noon to 11:30pm on Fridays and Saturdays, and 12noon to 11pm all other days. There is a small dine-in area, as well as delivery (within a 3-miles radius, charges apply) and collection. Quote “25OFF” to get for 25% off your first order for any order placed before 5th March.

About the Author

works for a local creative agency and has been exploring independent Reading as a resident for four years.

  • Yasir Gulzar

    Had the pizza here as I live close by and can vouch for that authentic Neapolitan taste. Not tried the Patate though but it is next on the list.

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